Darren J. Prior spoke to Eunan McKinney, the head of Communications and Advocacy with Alcohol Action Ireland, about a report Alcohol Action Ireland brought out in late September 2021 about the barrage of alcohol advertising during the 6 Nations rugby in 2021. They also discussed alcohol advertising of sports and alcohol marketing more generally; spoke about what AAI are calling for in Budget 2022; and Eunan told Darren about a series of events AAI have coming up later in October 2021 called “End The Silence”.

Near FM, 6 October 2021.