World Vision Ireland launches their “Christmas Of Firsts” campaign today that asks people to donate money gifts for impoverished children and communities in the developing world.

Journalist Fiona Looney of World Vision Ireland speaks to Lifeline’s John Connell about visiting Uganda and seeing the effects of her own 25 euro Direct Debit per Month that helps an individual child welfare and education.

By visiting their website, www.worldvision.ie , people can view various gifts to purchase, from sponsoring an individual child by a monthly Direct Debit to funding different essentials where it is most needed.